OUR STORY

“Why did we open a sirloin house?”

Since our 2014 Hongdae flagship, every branch — Jongno, Gangnam, Magok — is directly operated. We hand-select only top-4% grade 1++ Hanwoo and serve it at exact, honest weights. Every plate of Hanwoo BBQ (烤肉) carries that same care.

Eumseong beef, aged 21 days
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Eumseong beef, aged 21 days

We source grade 1++ Hanwoo cows under 30 months raised in Eumseong, Chungbuk, then dry-age them for 21 days at 1℃ — letting time build tenderness and deep umami. This is where a true Korean Restaurant begins.

Maldon salt + six herbs
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Maldon salt + six herbs

Our house salt blends Britain’s royal-favored Maldon sea salt — prized for its crunch and low salinity — with six herbs, lifting the natural flavor of the beef.

Searing, Maillard, medium-rare
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Searing, Maillard, medium-rare

A crisp sear triggers the Maillard reaction, and our staff grill each cut to a perfect medium-rare from start to finish so you can simply enjoy. Every step reflects the pride of an authentic Korean Restaurant.

Tonight, one bite of the finest Hanwoo

Tables fill quickly — we recommend booking ahead. Hanwoo cake requires advance reservation. Tonight, experience true Korean BBQ, Hanwoo 烤肉, and the very best a Korean Restaurant has to offer.